A Berlin-based start-up has revolutionized conventional cleaning agents to free the world from single-use plastic bottles.
Ecotab wants to get resource-consuming products that use chemicals and plastics out of people’s households. They invented small effervescent tablets that drastically reduce plastic consumption and transportation footprint. Now, every consumer can purchase it to make their own cleaning products at home. The tab-shaped cleaning agents can be ordered via the Shopify online store.
The initial Shopify theme served its purpose as an MVP. It was enough to validate the business idea and reduce time-to-market for a new line of products. However, Ecotab was looking for something unique and optimized for sales conversion, page speed, and website performance. They eventually decided to replace the old website with a custom-designed theme.
We scored 97/100 page performance according to the Google Pagespeed Insights.
We replaced the Shopify template with a custom-designed theme.
Page performance and stability have improved significantly.
We’ve built a pixel-perfect Shopify theme on top of the Figma mock-ups.
We focused on building a SEO-friendly store that is fast, performant, and easy to maintain.